Every ad account,one honest read.
What you spent, what came back, what a sale cost and who clicked, for every account you connect, on one screen. Same four numbers, in the same order, every morning.
Meta and Google sync the full campaign breakdown. Snapchat shows spend totals only. LinkedIn and X are waiting on ads API approval.
Readable before your coffee cools
Connect an account and the last 90 days load on their own. From then on everything refreshes overnight, and the same screen is waiting for you each morning. No setup, no widgets to arrange.
The four numbers
Spend, return, cost, clicks
Pinned in the same order on every visit, so your eye learns the route. Spend is what you paid. ROAS is what a dollar brought back. CPA is what one sale cost. CTR is who clicked.
Spend
$48,210
ROAS
3.84x
CPA
$22.40
CTR
1.92%
Money is stored to the cent, never as rounded floats.
One view
Every account
Meta and Google in full today, Snapchat spend totals beside them, one view instead of five tabs.
Honest blanks
A dash, never a zero
When a platform cannot report a number, the cell shows a dash and says why. A zero would read as a result that never happened.
Snapchat reports spend totals but not the detail behind them, so the deeper column stays a dash rather than a guess.
Click through
Every number is a door
Start at the total, end at the one ad behind it. Three clicks, no report builder, no export.
The morning read
Four minutes, start to done
Open the tab, scan the four numbers, click into whatever moved, close the tab. That is the whole ritual, and it is the window we design against.
Before your first morning
Anything else? Email hello@overads.io and a human will reply within a business day.